Intelligence

It is fair to say that our real passion is harnessing the underlying information to achieve measurable positive change for your business. We will take time to understand your aims, audit the data assets and generate an action plan to help achieve your goals. Our service is aimed at SME's and with our low overheads and wealth of experience we are confident we can produce positive results, even on the tightest of budgets.

Typical reasons to mine your marketing data

  • Increase sales
  • Increase efficiences
  • Upsell to existing customers
  • Analyse buying patterns/trends
  • Identify lapsed customers / low value clients
  • Identify opportunities
  • Help target marketing activity

Benefits of data analysis

  • Mapping (geographical representation of customer locations)
  • Nearest branch/outlet calculations
  • Market Penetration
  • Loyalty Analysis (individual / company)
  • Identify alternate market sectors

We are especially comfortable with exhibition visitor data, having over 10 years experience working with a market leading event registration company. Quartz Data have an in depth understanding of the B2B exhibition sector and can perform detailed analytical work including individual/company loyalty, complex demographic reporting and identification of changing visitor trends. We can also perform web based surveys to attendees, pre-reg non-attends as well as exhibitors to gain valuable qualitive and quantitive insights.

 

Want to apply 'Intelligence' to achieve positive change for your company?
If so, please call 01442 590069 or complete our short enquiry form

Mapping

Mapping

Benefits of customer mapping:

  • Market Potential
  • Sales territory analysis
  • Site selection
  • Visual representation